Overview

Soyfoods Sales & Trends in the U.S.

- Overall sales in the soyfoods market grew by 13% in 2002 to reach $3.65 billion. In comparison, soyfoods sales were $862 million in 1992.
- 2001, soyfood sales were $3.234 billion, a 16.9% increase from 2000
- Soyfood Sales in super/mass market outlets grew by 26.8%
- Natural Food Supermarkets saw growth of 11.8% for soyfoods.

Soy Sales By Category

- The number of new soy-based products has increased 13.2% per year for the past 3 years.
- In 2000, approximately 2,925 soy-based SKU's were offered, by 2002 the number hit 3,399

Soymilk Sales

- Soymilk sales have grown from $100 million in 1995 to nearly $600 million in 2002.
- Soymilk has 87.3% of the non dairy beverage sales in mainstream markets.
- Sales of refrigerated soymilk grew 100% per year for the past 3 years.

Tofu Sales

- Tofu sales have grown from $108 million in 1992 to $250 million in 2002.
- Sales of plain tofu grew by 1.1%, while prepared tofu sales were up by 9.1%.

2003 Consumer Trends Report

- One in six Americans consume soyfoods or soy beverages once a week or more
- Regular use of soymilk increased from 14% to 17% in 2003
- Awareness of soymilk jumped 37% from 24% in 2001

For more information the Consumer Trends Report, please visit the United Soybean's website.